After i finaly managed to send Sara my email, i got a fast and short answer. She answered me early the same thing about fans and switching like to Grizzw'.
So i screwed up my first reflector 96*3W, opened it and saw all the components inside well ordered and screwed. No glue used and cable ties only for safty or tidy. The fans are (good) standard pc fans (120mm) with good volume flow rate, both connected via a fix soldered and shrink sleevered Y cable to a single plug connect (and them to the ~12V power supply). If you can connect cables with good "cable clips" (and these metal capsule for the end of wire are also recommended), it's a work of less a quater hour. I took some pictures, if there questions or a small thread for this.
I replaced the fans with some "ultra noise" fans, and yes they are quieter now. Not much, but hearable in twice ways.
While working and experimenting, i got a good demonstration that even a lowest-noise fan becomes louder an louder, when his enclosing box becomes smaller. Air current, turbulations,... So an other possibility would be to enlarge a little bit the space between fan and metal case. At the reflector 96', it was nearly 1 cm space between them. Could it be, that the MarsII models are bit higher and/or other screw positions?
As for myself, i'm contended with it now. My 5W circulation fans are now more hearable than the lights, so i could still play around if i wish to dampen the breeze.