When I look at voting on legalization measures, and hear anecdotal stories of casual growing and use I am convinced that it is larger than many realize.Maybe bigger than we realize.
Story: I grow legal. I follow state law. Still I was concerned about how my contractor would receive my grow. I am getting a big remodel done. He told me about 60% of his crews and subs grew and or consumed. The other 40% don't care. And that I'd be surprised at some big-money remodels where the homes had small grows.
I have heard that emerging market being called the new "hobbyist market" where newcomers are buying small tents with small lights that match and then growing for themselves, immediate family and a few friends. A local grow shop manager told me that it started during the pandemic when people were staying at home more and needed something to do. And, it has not stopped, just gotten bigger.
I think it is something more than a hobby, more like a lifestyle thing where growing and consuming are part of a person's life. These people are professionals, blue collar workers, Moms, Dads, jocks and couch potatoes. You name it. More than a hobby, there is a special lifestyle attachment.
I talked about this with my buddy, Lawrence, and he got it pretty quick. He was lit so he sang. It's what he does when he's lit. He sang the old Michelob jingle, "Here's to good friends, tonight is kinda special." He got that right. For us it is Friday night top-shelf bourbon, good jazz, and a good buzz. And in our minds the evening would not be the same with dispensary weed.
I think there is enough of the lifestyle growers growing their state-allotted limits and giving away excess that they have driven some of the commercial growers out of the market.Those new hobby growers are still at it and turning over a harvest every 4 months or so but instead of buying a pallet of materials they are just picking up a bag of something to plant in and a bag of something to fertilize with. And there are enough of them to help replace the loss of large volume sales of the commercial growers that quit.
MGM