There is an emerging trend in the marijuana industry in Colorado. An influx of women are running these businesses, whether it's retail pot shops, manufacturing edible products infused with cannabis or working in testing labs. I like to call them the marijuana mavens, said Brooke Gehring, a former mortgage banker who now owns four pot stores in Colorado. It blows my mind, the incredible women I've met in this industry, said Genifer Murray, founder and CEO of CannLabs, a state certified lab that tests the potency and safety of recreational pot products. Murray said so many women have come into the industry that even though they often compete against each other, they're starting a group called Women Grow to mentor the next generation of female cannabis entrepreneurs. My lab director's a woman, the director of my micro department is a woman, I have a couple other women lab techs, and I was so excited when I looked through resumes and there were a lot of women! - NBC News
